IMAGE STRATEGY PROGRAM
Much more important than fashion and what we wear is the message we convey to the world. Our image is our package, and what we show others should communicate who we are and the best we can offer.
Using our image as the powerful communication tool it is in our favor is not only smart, but can give you many advantages, both in your personal and professional life: you will be making a good impression and showing your potential before you even need to speak, which opens doors and new opportunities while increasing your value in the eyes of new clients and customers.
The key to doing this is a mix of self-awareness, knowledge, and a good strategy:
You can have an image that highlights your best features and reflects your personality and life goals.
You can learn to choose the best pieces of clothing, shapes, colors, and fabrics, and how to put together polished looks for different occasions and formalities.
You can have an elegant wardrobe that makes you feel confident and works for you, instead of against you.
You deserve to have an image that will communicate your full potential in your unique way while being appropriate for your clients, position, and goals.
After all, dressing well is not about talent. It's about technique!
And after you develop this knowledge and learn to apply it, you can perfect, master, and adapt it for the different phases & needs of your life.
Let's do this together! :)
Our Image Strategy Package consists of 5 weekly online 1X1 power sessions of 1.5h each, encompassing:
1. Style Strategy Session
In this session, we will look at your personality, values, aesthetic preferences, goals, and needs to discover your authentic style: your way of communicating through image, how you want to feel and be perceived by other people.
We will develop together a tailor-made strategy for you to choose the right clothing, accessories, fabrics, colors, and styles to create your signature look, and feel more confident and authentic, while also knowing how to adapt your image for the different needs in your routine & career.
You will never look out of place again!
2. Love Your Body Session
On our second meeting, we'll look together with kind eyes at your figure: What do you like most, and what causes you to feel self-conscious? How do you feel beautiful and confident?
After this session, you will understand which clothing items & specific characteristics (style, trims, hems, necklines, heights, shapes, etc.) create the visual effects that flatter you the most while also looking elegant and harmonious. And, of course, how to visually hide what you might not be so happy about.
You will learn how to assemble the best looks for your image goals, tips & tricks to make specific items work, the best accessories, styling tips, and how to shop the items that will make you feel more confident and gorgeous!
3. Color me Confident Session
Here, I’ll teach you all about using colors in your favor!
You'll learn all about color combination and prints, the techniques to use the color wheel, and the application of color psychology in your day-to-day, so you can start using colors with purpose and without fear while mixing & matching with mastery and confidence.
We'll also uncover your personal contrast and how to use it for the optimal effect when choosing colors, patterns, and putting your outfits together.
4. Style Your Look Session
In this session, you will learn my foolproof technique and full step-by-step to put together amazing looks with what you already have in the closet, in a faster, more creative, and most elegant way.
We will talk about the 3 pillars that make a great look, the different professional dress codes, how to adapt your outfits for distinct occasions and seasons (office to happy hour, summer to winter, informal to formal, and so on), and to create the desired visual outcome for each of your image strategy goals.
After learning and using my technique, you will always have ready-to-put-on looks that make you smile in the mirror, suitable for every occasion in your routine.
5. Accessories & Styling Mastery Session
No more using the same jewelry every day or feeling insecure about that statement necklace!
In our last power session, you'll learn everything about choosing the right accessories: how to assess quality and style, how to mix & match like a pro and choose the ones that will create the effects you want, like power, femininity, exuberance, sophistication, creativity, and so on.
In addition, I will also show you the best styling tricks and secrets to bring that “WOW” and polished finish you see on every style influencer and never could reproduce at home. But now you will!
When we finish our time together, you will have priceless knowledge to always feel confident, elegant, and authentic. To save money, time, and frustration when dressing while having your image always working in your favor to attract the right opportunities in your personal and professional life.
In addition, you'll also get:
+ Your Exclusive Image Manual
A tailor-made guide containing all the information from our sessions: general guidelines discussed for your image goals, proposed and applied strategies for style, body, and colors, learning resources, techniques & step-by-steps I taught you, clothing items and accessories suggestions, and much more.
+ Your very own color wheel
In digital form for you to print, apply the techniques you learned, and never shy away from colors or patterns again!
+ A made-for-you shopping list
With suggestions for your future buys, including store referrals within your style and budget.
+ A private Pinterest album
Including at least 15 outfit inspirations and suggestions selected by me according to your image strategy and goals.
+ Other valuable resources on demand
Such as my exclusive step-by-step Closet Detox Guide, my Clothing Maintenance & Organizing Guide, and interesting articles, books, and videos, all of which I will make available to you in our exclusive shared folder on Google Drive.
+ A special bonus
During the 5 weeks of the program, I will also be available to you on WhatsApp for quick questions at any time (I'll answer within 48h).
Duration: 5 weekly 1x1 sessions of approximately 1.5 hours.
Where: online via Zoom or Teams.
Color & Personal Contrast Consultation
Ever wonder why some colors look great on you, while others make you seem washed out and tired?
In this 2h in-person session, we will make a technical analysis of your skin using fabric drapes, to find out which colors and characteristics most flatter your face, give you a fresher look and enhance your natural beauty, to be used when choosing makeup, accessories, clothes, and hair color.
We'll also talk about your personal contrast and how it can be used to get a more flattering semblance when applied to your clothes and makeup.
I will take a look at your accessories and makeup kit to give you the best suggestions and teach you the techniques to use any colors you want with confidence and according to your image goals.
After the technical analysis, I'll teach you about the color wheel, the best tool to learn how to make different color combinations without ever feeling insecure again, and also how to mix & match prints and patterns like a pro. We'll talk about color psychology and how to use different hues, shades, and tones in your favor for different goals and occasions.
Before we finish, you'll get a beautiful color swatch with over 50 colors to look gorgeous with, color combination ideas, and the best tones for makeup (eye shadow, blush, foundation, concealer, etc.), and hair, that you can consult anytime from now on when shopping or creating your daily outfits.
Duration: 2 - 2.5h
Where: in person.
>> Available in Amsterdam/Haarlem - NL area. For other locations in Europe (+ travel costs), please get in touch.
What you'll get:
A premium color palette with over 50 colors you will look gorgeous with, color combination ideas, makeup suggestions, and more.
A Full Color Me Confident Guide (.pdf) with all information about your best colors, the discussed techniques on how to use the color wheel, how mix & match different colors and patterns, color psychology tips, and much more.
Your very own color wheel to apply the techniques you learned and never have doubts again when matching your outfits and accessories.
B.P.I All Star LinkedIn Profile
We know that many times, the first impression that others will have of us will not be created live, but through what we are showing about ourselves in the digital world.
As professionals, LinkedIn is today the main networking tool and an essential platform to build reputation and credibility with peers, customers, and partners, having more than 675 million people registered in the world, with 90 million being senior-level influencers and 63 million in decision-making positions.
Now, the important questions you should be asking are:
How to position yourself and stand out in the right way on LinkedIn searches?
How to show your best qualities on your page and use this space to complement and leverage your resume?
How be seen as an expert, promote your employability, and enrich your relationships on the platform?
IF YOU WANT TO:
Stand out in the crowd in an authentic way and increase your visibility.
Highlight your best features and skills in your profile.
Tell your professional story and accomplishments in a captivating way on LinkedIn.
Attract the right opportunities and prospects, being them clients, projects, or a new job.
Build and constantly improve your professional reputation online.
To be seen as an expert in your field.
Network more efficiently and keep up to date with the right trends.
Give your profile an update or a much-needed makeover!
this is the way!
I will make a technical review of your profile and offer the best recommendations and guidelines to create an outstanding “All-Star” profile, that LinkedIn’s algorithm displays in searches and suggestions for the right audience.
This includes text reviews, keyword suggestions, benchmark options, and LinkedIn best practices so that you can stand out to the right people in the right way.
In addition, we will also develop a made to measure and hands-on strategy focused on optimizing your “findability” for LinkedIn search engines, the quality of your connections, and to keep improving your professional reputation efficiently, so you can showcase your best features and be seen as an expert in your field.
HOW IT WORKS
After you send me back the questionnaire about your professional goals, benchmarks, and objectives on the platform, I will make a personalized technical review of your LinkedIn profile, which we will discuss in a 1h online coaching session.
We will go over the results and action plan and I’ll send it to you in .pdf format, so you can then make the recommended improvements and modifications to your profile.
After you completed your “homework”, we’ll schedule a 30min follow-up online coaching call to make a final review of the results and discuss your next steps.
All consultations take place VIA zoom OR TEAMS (unless stated otherwise) - so you can be ANYWHERE IN THE WORLD - and can be held in English or Portuguese.
IF YOU ARE IN AMSTERDAM OR HAARLEM AREA IN THE NETHERLANDS, WE CAN ALSO MEET IN PERSON. JUST LET ME KNOW ON YOUR REQUEST! :)
Don’t know what’s right for you yet?
Let’s schedule your free 20min call to talk about what you are looking for and figure out together how I can best assist you with your professional image.